When you search Google, three different kinds of results appear: AdWords, Local, and Organic. In this video, you’ll learn about these listings, where the information comes from, and how you can influence search engines to display your practice higher in their listings.

Don't waste your ad spend on irrelevant keywords - find out our handy tricks for discovering the best negative keywords to add to your Google AdWords accounts.

Discover the basics of Google Ads paid search advertising and how you can maximize your PPC campaigns for your dental practice.